Jan 14, 2021
Choosing the right dash cam is a decision most fleet owners, operators and safety leaders are already considering, or will in the near future. The right dash cam can have a dramatic impact on a fleet’s profit and safety. Access to video evidence tells the true story of what’s happening on the road, making dash cams a tool that directly reduces claims costs and improves driver safety. We see many of our customers reducing incident occurrence by 30 – 60% and claims costs by around 50%. Some fleets have reduced claims costs and insurance spend by as much as 84% after implementing CRD04. The benefits are obvious to most fleets but choosing the right solution can be challenging.
What am I hoping to achieve by installing dash cams?
What are the product features I must have, and will actually use?
How will we manage our cameras and safety for the long-term?
1. What am I hoping to achieve by installing dash cams?
Fleets usually have one or two main criteria behind their decision to implement dash cams. For example, some fleets recently paid out a large claim that wasn’t their fault or another fleet may be dealing with a company wide safety issue. It’s important to start by understanding what outcomes are influencing the decision to install cameras. The main reasons I see our customers install cameras include 1) reducing claims costs with video evidence, 2) identifying risky driving across the fleet, and 3) utilizing an efficient coaching tool. After a fleet has identified why they are installing cameras, and what they are hoping to gain, they are in a better position to evaluate the features and price that fits best with their needs.
2. What are the product features I must have, and will actually use?
There is a diverse range of features available in the market, and it’s important for a fleet to identify the features they actually need in a camera system to avoid paying for features that will rarely be used. Fleets that use CRD04 typically prioritize the following features… 1) instant access to harsh driving and accident videos, 2) an easy to use web platform, 3) reliable hardware, and 4) customization. It’s just as important to identify features that sound exciting but will rarely or ever be used
3. How will we manage our cameras and safety for the long-term?
Lastly, I encourage fleets to think about how they will manage cameras and safety beyond the initial roll out. I typically find myself discussing topics such as 1) Who in the organization needs access to the camera data and how will they use it? 2) How will the technology be used to support coaching and driver training? 3) How will communication with drivers be handled? and 4) How will video be used to maximize reductions in claims costs? Installing cameras is only the first step and maximizing ROI includes a thoughtful and long-term commitment that CRD04 often helps our fleets design.